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3 Common Capital Campaign Mistakes

3 Common Capital Campaign Mistakes

by Marc A. Pitman | Aug 8, 2017 | 1. Research, 2. Engage, 3. Ask, Board Members, Fundraising Secrets

Capital campaigns are a wild roller coaster ride of vision-fueled excitement followed by long stretches of slow. slogging. work. The slow parts require incredible discipline to stay on course. I know because I’ve helped run 18 capital campaigns at schools,...
The danger of seeking 100% online giving

The danger of seeking 100% online giving

by Marc A. Pitman | Aug 2, 2017 | 3. Ask, Fundraising Secrets, Internet & Social Media

Online giving definitely is growing. And if you listen to the growth statistics, you may feel you can fully fund your organization using online giving tools. If that’s you, stop. Seriously. When something grows from 1% to 2% it’s 100% growth, but...
It’s not about scaring, but caring

It’s not about scaring, but caring

by Marc A. Pitman | Jul 20, 2017 | 2. Engage, 3. Ask, Fundraising Letters, Fundraising Secrets, Stories

I recently blogged about a storytelling tip for nonprofit leaders that I learned from Kindra Hall. The tip is especially powerful in nonprofit fundraising. Kindra took the millenia old story structure – beginning, middle, end – and reframed it as normal,...
No donor wants to make a donation

No donor wants to make a donation

by Marc A. Pitman | Jun 19, 2017 | 3. Ask, Fundraising Secrets, Stories

Years ago, I wrote about Zig Ziglar teaching that nobody wants a drill. He said millions of drills are sold every year. But no one wants a drill. They want a hole. The same is true with donors. No donor wants to make a donation. Donors want the value the donation will...
Is there plenty of room on your fundraising island?

Is there plenty of room on your fundraising island?

by Marc A. Pitman | Feb 28, 2017 | Board Members, Fundraising Secrets

As a nonprofit leader, when was the last time you recommended another nonprofit? Plenty of room on the island A while back, Seth Godin wrote about there being plenty of room on the island. He observed that authors regularly recommend other authors even though an MBA...
Tithing from the IRA Rollover

Tithing from the IRA Rollover

by Paul Bowman | Feb 3, 2017 | 3. Ask, Board Members, Fundraising Secrets, Guest Posts

Charitable Gift IRA Rollover: The Past In 2006 I was visiting with a donor who was very excited about the recent Pension Protection Act that enabled him to give from his IRA to charity. The Charitable Gift IRA Rollover allowed many donors like him to give a Qualified...
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