by Marc A. Pitman | Mar 2, 2010 | 4. Love (Stewardship), Fundraising Secrets
As kids, most of us were trained to say “thank you.” Some of us even had parents that required us to write “thank you” notes to relatives that gave us gifts. So why don’t we say “thank you” to our donors? The very people that...
by Marc A. Pitman | Dec 27, 2009 | 3. Ask, Fundraising Secrets
Wondering how to increase your fundraising effectiveness in 2010? Here’s an idea: increasing your personal giving…to other organizations (not your own). Go check out Jeff Brook’s blog post “Fundraisers who don’t give don’t get...
by Marc A. Pitman | Dec 8, 2009 | 3. Ask, Fundraising Secrets, Question Marc?
I was talking to a friend last week about her fundraising efforts. She was having second thoughts about a mailing that was going to business leaders she knew and respected. I’d rarely heard her confidence this shaken. As we started discussing the letter, I asked...
by Marc A. Pitman | Nov 24, 2009 | 2. Engage, Fundraising Secrets, Samples & Tools
As most of you know, I am an avid fan of social media tools like Twitter and Facebook. They don’t replace normal fundraising techniques, but they sure to extend our ability to reach our donors and donor prospects. So this week, I want to tell you about a cool...
by Marc A. Pitman | Nov 17, 2009 | 3. Ask, Fundraising Myths, Fundraising Secrets
Within the last couple weeks, there was an article about another nonprofit closing. Reading the article, I saw an incredibly common fundraising myth perpetuated. The myth sounds goes something like this: if we only had more businesses and foundation grants, then our...
by Marc A. Pitman | Nov 3, 2009 | 3. Ask, Donor Evangelists, Fundraising Secrets, Internet & Social Media
Last time, we looked at creating a year-end strategy for fundraising letters. But in today’s world, it’s wise to consider complementing these appeals with tools like Facebook and Twitter. According to FundRaising Success Magazine: Between 35 percent to 42...