by Marc A. Pitman | Nov 3, 2009 | 3. Ask, Donor Evangelists, Fundraising Secrets, Internet & Social Media
Last time, we looked at creating a year-end strategy for fundraising letters. But in today’s world, it’s wise to consider complementing these appeals with tools like Facebook and Twitter. According to FundRaising Success Magazine: Between 35 percent to 42...
by Marc A. Pitman | Oct 20, 2009 | 3. Ask, Fundraising Letters, Fundraising Secrets
Have you started your year-end fundraising letter yet? Fiscal people can do funny things to the way we measure time. In our organization, our year-end was September 26 this year. Many schools and colleges work on a July-June calendar. Others end their year in February...
by Marc A. Pitman | Oct 16, 2009 | 2. Engage, 3. Ask, Donor Evangelists, Fundraising Secrets
In the last three weeks, I’ve given five talks about social media and fundraising to various groups of development officers. Today I was asked to sum up one of the sessions. Summing up social media without slides is challenging but here was my attempt: Social...
by Marc A. Pitman | Oct 6, 2009 | 1. Research, 2. Engage, Fundraising Secrets, Internet & Social Media
This past week, I’ve been privileged to be on a couple panels introducing nonprofit organizations to social media tools like Twitter, Facebook, and Linked in. While I love these tools, I was quick to express that: They don’t replace all the good...
by Marc A. Pitman | Sep 22, 2009 | 2. Engage, 3. Ask, Fundraising Secrets, Odd, Samples & Tools, Unassuming Philanthropists
Do you remember Jean Preston, the unassuming librarian who’d amassed an $8 million estate? Or Helene Whitlock Alley, the $100 donor that bequethed $7.3 million to a diabetes group. Well here’s another entry in the never underestimate anyone category:...
by Marc A. Pitman | Aug 25, 2009 | 3. Ask, Fundraising Secrets, Internet & Social Media
As fundraisers, we know we are most effective at our job when we’re talking to prospects one-on-one. Isn’t it amazing how seldom we do it? I’ve been doing this for years but I’m still amazed at how easily we get caught up in writing case...
