I’m surprised by how many nonprofit professionals see “marketing” as a bad word, a practice that is somehow beneath them. If that’s your attitude, a new book called Guerrilla Marketing for Nonprofits will help you move beyond that and become...
As I mentioned in an earlier post, Ask Without Fear! was listed on Amazon.com two years ago. Last week I asked for suggestions about songs that dealt with Research. Some of the answers were: “The Gambler” Kenny Rogers “Private Eyes are Watching...
Like so many others in the past few days, I read a great blog post on what twitter lists can say about your personal brand by Jay Baer. He points out that Twitter lists give a unique insight in to what people think of you. As he says, these words they use help tell...
This past week, I’ve been privileged to be on a couple panels introducing nonprofit organizations to social media tools like Twitter, Facebook, and Linked in. While I love these tools, I was quick to express that: They don’t replace all the good...
All week, I’ve been sharing the answers I’ve been giving to questions I’ve been getting on how to effectively use Twitter. The first two were on what I use to tweet and how to find interesting people to follow. Today is the final installment: What...
One of the biggest jobs in we in development have is being “keepers of the lore.” So often our organizations are so focused on the present–being the best they can at their mission–and the future–strategizing where they’re going and...
