Private coaching clients have been emailing me the doom and gloom articles on the latest Giving USA report. Giving was up about $3 billion but when adjusted for inflation, giving was down in 2018. This should grab our attention. But not for the reasons you think. In...
Nonprofits love sending email. It doesn’t take all the printing time of direct mail. And it costs less. But what if your emails aren’t getting to your list? In the last few weeks, Google and Yahoo have tweaked their algorithms – the systems they use...
Excellent fundraisers know that fundraising is about a relationship with a donor. Since they’re a “donor,” the relationship is centered around their giving. But it is a relationship. That giving is linked to a donor’s values and passions...
Last month, at the Nonprofit Storytelling Conference, I saw Jeff Brooks help nonprofits understand donor communication by sharing a great image. I wrote about it to my Fundraising Kick email subscribers. But I wanted to share it here. Hopefully it’ll help as you...
We often hear people claim they’re going to “disrupt” an industry, even fundraising. “This will change everything,” they promise. And the implied threat is that you’d better adapt or get left behind. They are usually selling a...
Monthly giving is important for nonprofits. But are we doing it well? To test, Brady Josephson ran an experiment involving giving to 115 nonprofits. And I’m honored that he agreed to write about his findings. Brady is the Vice President of Innovation and...
![[Guest Post] 3 Surprising Things I Learned From Making Recurring Donations to 115 Nonprofits](https://cdn.fundraisingcoach.com/wp-content/uploads/2018/09/02225840/Brady-Josephson-Bio-Pic-Image.450w.png)
