Last week Good Day New York invited me to talk about career stress in light of Steven Slater’s quitting his job by jumping out of a JetBlue plane. The interview is below. But there was so much more that I sent to Good Day New York. The entire 5-page article is available here: Changing Careers [...]
Entries Tagged as 'Stories'
Career Change Without Felony Charges
August 16th, 2010 · 1 Comment
Tags: Natural Abilities · Odd · Stories
Book Review: Guerrilla Market for Nonprofits
June 26th, 2010 · No Comments
I’m surprised by how many nonprofit professionals see “marketing” as a bad word, a practice that is somehow beneath them. If that’s your attitude, a new book called Guerrilla Marketing for Nonprofits will help you move beyond that and become excellent at communicating your message. This book is packed with useful ideas, detailed strategies, and [...]
Tags: 1. Research · 2. Engage · 3. Ask · 4. Love (Stewardship) · Book Review · Objections · Stories
Facebook Marketing advice in the NYT
November 16th, 2009 · No Comments
Waterville’s amazing librarian, Sarah Sugden passed on this terrific article from the New York Times, How to Market Your Business With Facebook. It’s well worth reading for nonprofits too. For instance, take this great advice: Some basic rules: Buy-buy-buy messages won’t fly. The best practitioners make Facebook less about selling and more about interacting. Engage [...]
Tags: 2. Engage · 4. Love (Stewardship) · Samples & Tools · Stories
Happy New Year! (Fiscally speaking…)
June 30th, 2009 · 4 Comments
For many readers of this blog, today is the end of the fiscal year. Congratulations! You’ve made it! What are you doing to celebrate? We live in a fast paced world. And our organization’s financial needs are insatiable. All too often, our year end is merely punctuated by a flurry of direct mail and phone [...]
Tags: 4. Love (Stewardship) · Stories
Fundraising Secret #37: Use Powerpoint effectively
May 19th, 2009 · 3 Comments
I’ve been through a flurry of bad powerpoint presentations recently. At the last one, the speakers turned their backs to the audience and read the slides word-for-word. I kid you not. Perhaps it was because the words were so tiny none of us could see them. If you’re using Powerpoint or a similar slide-style program [...]
Tags: 3. Ask · Fundraising Secrets · Stories
