I recently received this question from a reader in South Africa: Just a quick question…. Do you have any resources or help that can ensure that we get more people to read our mails? We have an extremely low rate of about 11% at the moment. My answer: Getting...
Last night the power went out at the Super Bowl for 33 minutes and 55 seconds. And brands had a field day using Twitter to add humor and garner brand recognition. CNET reports that during the blackout, Twitter activity was around 231,500 tweets per minute! Tamsen...
Last week, I mentioned the new report by CompassPoint called UnderDeveloped: A National Study of Challenges Facing Nonprofit Fundraising that is getting lots of press. Two of the findings the press and bloggers are reporting on are: more than half of all fundraisers...
A new report by CompassPoint called UnderDeveloped: A National Study of Challenges Facing Nonprofit Fundraising is getting lots of press. Two of the most sensational headlines are that: more than half of all fundraisers want to leave their job, some even the entire...
A few months ago, my colleague Pamela Grow released a new book specifically for nonprofits with a “one person” fundraising shop. This isn’t just theory for her, she actually has been successful as a one person shop. So, since I love small shops-and...
It’s summer here in the Northern Hemisphere. Summer can be a great time to take care of that list of things you were planning on doing “when you had time.” Perhaps you could revisit your nonprofit’s emails. Don’t let your emails look like...
![[Question Marc] How do we get more people to open our email?](https://cdn.fundraisingcoach.com/wp-content/uploads/2013/01/02231313/questionmarc.jpg)
