Have you ever struggled with the active voice vs. passive voice in your fundraising letters? It’s so easy to slip into the passive voice, thinking it sounds more “objective” or “business-like.” But active voice is easier to read and is...
Millenials aren’t really different. Charities just haven’t been paying attention! Charities have gotten used to the WORLD WAR II GENERATION’s trust in big social programs. Big programs overcame the Great Depression and overcame Hitler, right? So if...
A while ago, I was invited to be a guest lecturer at Brandeis. As my friend David Mersky was introducing me, I put this question across various social media platforms: RIGHT NOW: Nonprofit people, what marketing tips would you tell a graduate class on philanthropy?...
I’m a huge fan of Google. I’ve written about Google Calendar, Google Trends, Google+ for nonprofits, and do most of my work in Gmail and Google Drive. So tools like Bing fly under my radar. Don’t miss out on Bing Google is still the biggest search...
Today I’m pleased to introduce you to Lori Jacobwith. Lori and I have interacted over the last few years and finally got to meet in Minneapolis earlier this year. I’ve asked her to share her top tips on storytelling. You can check out her step-by-step...
![[Guest Post] 7 tips for sharing stories about your nonprofit work](https://cdn.fundraisingcoach.com/wp-content/uploads/2013/10/02231124/LJacobwithJuly2013HeadShot-150w.jpg)
